Alinean - The Business Value Selling Experts™

powering B2B sales to economic-focused buyers

tcotools

my tco is lower than yours!

Many times, your sales professionals work hard to diagnose issues, recommend solutions and make the case for change, but fail to adequately prove that the selected solution presents not only value, but competitive advantage versus other product options.

Alinean TCO comparison tools help your sales teams prove that the selected solutions represent a clear fiscal advantage that goes beyond initial cost.

Later in the sales cycle, your sales teams have proposed and justified a particular solution, but frugal buyers almost always open up the process to competition to assure they are selecting the lowest cost / best value option. Alinean powered TCO comparison tools help you:

  • Compare selected solutions head-to-head with your competitors
  • Personalize the comparison for your unique prospect profile, costs and opportunities
  • Highlight the lifecycle cost advantages of your solutions versus competitor offerings
  • Make your lower TCO / competitive claims credible and effective with Alinean research, database and comparison engine

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    Alinean powered tco comparison tools:

    • Collect profile information and understand the solutions to competitive compare via a simple on-line questionnaire
    • Apply an analytical engine and database to quantify total cost of ownership and compare the unique opportunity and proposed solutions head to head
    • Highlight the potential advantages of the proposed solutions compared to the competition
    • Deliver results on-and via Word, PPT, or PDF TCO comparison report, delivered via e-mail or downloaded immediately
    • Delivered as a turnkey hosted solution
    • Capture and route leads via Eloqua, MarketFirst, Salesforce.com, our own system, or other lead management solution.
    • Runs on iPad tablets and from Web browsers (PCs)

    Alinean tco comparison tools deliver proven value:

    • Quantify current cost advantages and competitive advantage
    • Validate best value choice
    • Proactively reduce competitive shopping
    • Reduce TCO comparison time from days to hours
    • Increase deal size / reduce discounting by 20%
    • Accelerate sales cycles by 20-30%
    • Double your competitive wins
    • Prove realized value to drive renewals, up-sell and cross-sell

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